Although not an official FIFA sponsor, Pepsi has entered the advertisement-hype that goes together with the world’s biggest sports tournament… the Soccer World Cup.

Howzit-HongKong.com believes that, together with the vuvuzela, the Meerkat will be another winner during the FIFA 2010 World Cup in South Africa later this year.

How can you not love these little rodents!

Have a look at how cleverly Pepsi used the cute Meetkat (and Lionel Messi) to further their 2010 cause:

Viva the MeerKat Viva!

Ke Nako. Celebrate Africa’s humanity.

Bring on 2010!